As expected, the Disneyland Resort and Walt Disney World raised ticket prices including Annual Passes.
“Disney doesn’t even have an off-season anymore,” said Martin Lewison, a Disney price expert and assistant business professor at Farmingdale State College in New York. “Disney is in that special rare position where they can raise prices and their attendance won’t dip, or, if it does dip, it won’t be that much.”
Starting today, all tickets and annual passes are now pricier, except for the cheapest “value” single-day off-season ticket, which will remain the same at $97, and the “value” one-day park hopper, which will actually decrease in price, from $157 to $147.
In 2016, Disneyland changed the way it sells tickets from a single standard ticket price. This system of surge pricing has become standard across entertainment and travel industries. In Disneyland’s case, ticket prices are divided among “value,” “regular” and “peak” days. On days projected to be the most crowded, a one-day, one-park ticket will now cost $135, up from $124.
Annual passholders will now pay at least $100 more per year, except for the Southern California Select pass, which is blocked out on weekends and in the and will go up only $30 per year.
However, resort spokeswoman Suzi Brown warned that changes are coming to the annual pass programs sometime this year.
“We will be reshaping our Annual Pass program to better manage the guest experience throughout the year, which will help all Disneyland Resort guests have a great visit, particularly as we look forward to the opening of Star Wars: Galaxy’s Edge in 2019,” Brown said Friday in a prepared statement.
For this latest change, though, they did not eliminate the park’s monthly payment plan, which Brown said a majority of annual passholders use to pay for their passes.
PRICING EFFECTIVE TODAY:
- Value: 1-day, 1-park was $97, now $97
- Value: 1-day Park Hopper was $157, now $147
- Regular: 1-day, 1-park was $110, now $117
- Regular: 1-day Park Hopper was $165, now $167
- Peak: 1-day, 1 park was $124, now $135
- Peak 1-day Park Hopper was $174, now $185
- Signature Plus Annual Passport was $1049, now $1149
- Signature Annual Passport was $849, now $999
- Deluxe Annual Passport was $619, now $729
- So Cal Annual Passport (on hiatus – only renewals) was $469, now $549
- Select Annual Passport was $339, now $369